How does message framing influence public attitudes towards threatened species conservation?
At best, biodiversity conservation has a low profile in Australia; at worst, it is viewed with hostility.
The NESP TSR Hub and RMIT are offering a PhD Scholarship to build a social license for threatened species conservation in Australia, by developing a better understanding of the way in which communities buy-in to the idea of conservation, and targeted conservation messages designed to increase community support and engagement.
Recent evidence suggests that the way in which a message is framed can have a significant influence on interpretation and success of conservation messages. For example, “this species is doomed” type messages are thought to be ineffective at inspiring action. However, much remains unknown about the way in which conservation framing affects social attitudes towards conservation of threatened species.
The challenge is to understand how message framing influences public attitudes towards threatened species conservation and use this to develop effective communication strategies.
The successful candidate will have an Honours or Masters degree with a dedicated research component, ideally in one or more of the following disciplines: ecology, conservation biology, conservation psychology, marketing or media and communications.
Contact Dr Georgia Garrard (firstname.lastname@example.org) or Associate Professor Craig Batty (email@example.com) for more information.
Deadline for applications is 31st of October, 2016.
See more information here: https://goo.gl/2DBtxA
Image: Painted Button-quail by patrickkavanagh/flickr (CC BY 2.0)
The Threatened Species Recovery Hub is receiving an additional $2 million to deliver research and scientific advice to help support wildlife and habitat recovery efforts following Australia’s bushfire crisis. The rapid rollout of meetings and expert workshops that were planned as part of this response now faces the added and acute challenge of COVID-19.
Predation by cats is a key threat to at least 123 threatened species in Australia. Better understanding and reducing the impact of feral cats on susceptible wildlife has been a major area of research for the Threatened Species Recovery Hub. Hub Deputy Directors Professors Sarah Legge and John Woinarski take a look at our research to address Australia’s cat problem.
The 2019–20 bushfires have been extensive and – in some areas – of very high severity. Many threatened species have had most of their distributions burnt, and fire is likely to have imperilled many species not previously considered threatened. One of the post-fire challenges to population recovery that many native species will face is increased risk of predation, including by introduced foxes and cats.
Australia has many unique small- to medium-sized mammals, which are vulnerable to predation by cats and foxes, two carnivores introduced to the continent with European arrival. For many of these species, effective conservation means heavy or total suppression of cats and/or foxes.
Oliver Tester from the Office of the Threatened Species Commissioner tells us about the Australian Government’s action on feral cats.